You knew ephemeral stores. Now you have ephemeral rooms also.

Today (November, 14th) Novotel opens up its new room (in the Novotel Montparnasse Vaugirard) conceived in partnership with Microsoft. Novotel declared they want to renew the customer experience by integrating new technologies in the room.

Microsoft partnered with Novotel and integrated, among others, a XBox 360 and a Kinect. More information can be found here.

Not sure you’ll sleep a lot in that room …