Now that you’ve read about the concept behind Abercrombie & Fitch’s stores, it’s time to realize that the concept has been copied elsewhere.

Not far away from A&F flagship store in New-York, you’ll find Hollister store the concept of which is pretty much the same. Actually you just have to look at the entrance and see the half-nude salesgirl and salesman, to grasp immediately the link with A&F (this is a trick used by A&F too).

No clothes to be seen from the street, targeted customers in their early twenties … This is kind of a clone of A&F

My take :

Well, actually Hollister is not really a follower … it’s just a brand owned by Abercrombie & Fitch.